What are essential oils? Essential oils are highly concentrated, potent, aromatic, volatile liquids obtained from plant material like flowers, fruit peels, leaves, roots, seeds and resin through steam distillation and extraction.  MythPure essential oils of apple,...

If you have been reading our Field Notes or have been following us on our socials, you'd have noticed our focus on differentiating essential oils from fragrance oils, and why we exclusively use essential oils to scent our rituals. In...

Endocrine disruptors is a term that has been surfacing a lot lately, especially in the clean beauty and food industries. Do you know what exactly they are and how they can impact you? What are...

Embracing aromatherapeutic self care rituals enriched with only natural ingredients offers a truly sensual and luxurious experience. While it may not match up with conventional expectations of strong scents and scent longevity, it is a beautiful opportunity to relish the...

If aromatherapy or scented products have been a part of your ritual, you've likely come across two types of oils: essential oils and fragrance oils. While they may seem similar at first glance, there are...